“How Might We” is not BS. How We Use It Is.

“How might we ruin a perfectly good and useful tool?”

This might not be the question that innovators, design thinkers, and brainstorm facilitators wanted to answer. But it seems that it’s the one they did.

“The most popular design thinking strategy is BS,” proclaimed the headline on a June 28 article in Fast Company. “The ‘How might we’ design prompt is…